Todd Snyder Launches Swimsuits – Leo Edit

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A first for one of our long-time favorite menswear brands, Todd Snyder is finally dipping into swimwear with the launch of two styles: the Montauk Shorts and the Riviera Shorts, each available in a range of classic colors. and bolder prints, and most importantly, in a perfectly flattering length (you can go ahead and throw on these ankle-length swim shorts now).

Borrowing luxe details from menswear – think button fastenings, coin pockets and adjustable side tabs – the American designer’s swimwear offering is a sophisticated, modern refresh of a summer staple. .

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Photo courtesy of Todd Snyder

The Riviera swim shorts are the newest addition, featuring a flattering modern fit, fine mesh lining, vented hem and embroidered TS logo. Back pocket zippers and two drainage eyelets maintain the shape of the suit when swimming. Designed to look great whether hitting the beach or lounging at the pool bar, it has a 7 inch inseam and is available in 7 colors and patterns ranging from $228 to $248.

The Montauk Swim Trunk is a sophisticated, modern take on a classic board short. Details include an elastic waistband and drawstring with metal tips, two side pockets, a self-draining back pocket with a velcro closure and a key clip (so you can secure your car key before you go surf). It has a 5-inch inseam, intended to reach mid-thigh, and is available in 14 colors and patterns ranging from $118 to $128.

“The decision to switch to our own swimwear was easy, especially after seeing the incredible demand at our East Hampton store and with collaborations with other brands over the years.” -Todd Snyder

With many swim requests from customers, the brand deliberately took its time, devoting the utmost attention to quality and fit before introducing swim as a category. “Any brand can launch the swim, but what you get from Todd Snyder, especially at this price point, sets us apart in the market,” Alejandro Rhett, Todd Snyder’s Chief Product Officer, tells us.

Photo courtesy of Todd Snyder

“Quality and fit are always essential and, more importantly, they must meet customer needs. We want the brand to be a one-stop-shop for the modern gentleman, so that when he comes to buy our famous Seasoft linen shirts or polo shirts, he can now see swimwear he’ll love right away. —Todd Snyder

The TS Swim collection is available in line and in all stores.

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