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Kehlani brings the summer vibe to H&M’s new swimwear campaign. The collection, which debuted in H&M stores and online last Thursday (June 2), includes one-pieces and bikini tops and bottoms in bright colors that are perfect for mixing and matching.
Kehlani’s song “Tangerine” blue water road soundtrack album for H&M’s latest swimwear campaign. “I’m absolutely thrilled to have ‘Tangerine’ featured in H&M’s summer swimwear campaign,” Kehlani said in a report. “I love it when fashion and music share the same vibe. They help each other express their style, emotions and personality. So for the summer, I can’t wait to wear the bright colors of the H&M collection!
The singer-songwriter posed in an H&M swimsuit for a beach photoshoot posted on their Instagram account last month.
Among the patterns in the collection are retro 90s swirl prints, bold cutouts and other on-trend looks in colors and solids such as bright purple, bright green, dark chocolate brown and white in sizes ranging from XS to XXL. Pieces start at $5.99 for bikini tops and down and many pieces have adjustable links. Some items in the collection are already sold out, like this green High Leg Swimsuit ($29.99), Pink/Patterned Triangle Bra ($5.99) and Padded Bandeau Bikini Top ($17.99).
The pieces in the swimwear collection have been made from materials such as recycled polyester, recycled polyamide and recycled elastane. The eco-friendly collection aligns with H&M’s goal of using only sustainable and recycled materials by 2030.
“H&M’s swimwear collection is made up of bright colors and pieces that can be styled in different ways. Bright purple, green and white are such cheerful colors while chocolate brown is a bit unexpected. We have also used more sustainable materials such as recycled polyester, recycled polyamide and recycled elastane. When it comes to the campaign, having Kehlani’s song ‘Tangerine’ is just the perfect way to celebrate summer,” said Karin Wiklund Heinig, Division Designer at H&M.
Shop some of the available pieces from the H&M swimwear collection below.
H&M padded triangle bikini top
The triangle bikini top featured above comes in purple, white and brown (it’s sold out in the pink patterned design). The Tie-Up Bikini Bottoms ($5.99) are available in all four color options.
Pink padded triangle bikini top/H&M pattern
Not interested in playing with bikini ties? Check out the Matching Padded Triangle Bikini Top ($17.99) Brazilian Bikini Bottom ($12.99).
H&M high cut swimsuit
The High Leg swimsuit was originally available in sizes XS-XXL, but it sold out in XXL. However, you can pick it up in XS-L while supplies last.
H&M asymmetrical high-cut swimsuit White
This white, fully lined high leg swimsuit features an asymmetrical silhouette with one open shoulder and two straps on the other shoulder. Lightly padded cups (and removable inserts) provide shaping and support, and the swimsuit features cutout coverage at the back and high-cut legs. The one-shoulder design is also available as a bikini top ($17.99).
This multicolored short sarong is available in sizes XS/S, M/L and XL/XXL. The airy piece can be tied in at least three different ways: around the hips, as a bandeau or as a scarf. H&M’s swimwear collection also offers longer sarongs for $24.99.
H&M terry bucket hat
Need a buck hat? This H&M hat is available in several bright colors, including pink, green, white and blue. It’s made from soft French terry and features an embroidered H&M logo on the front, polyester lining and a woven fabric sweatband.