Inventory: 5 popular BC-based swimwear companies


Credit: free tag

Read on for the best kids’ bikinis, briefs and costumes to check out this summer

Izumi StudioIzumi Studio

sew cool

Natasha Ashby founded Izumi Studio in August 2020, after the pandemic prompted her to take up a new hobby: sewing. She makes every piece in Vancouver using recycled nylon, aiming to fight the fast fashion industry with suits made to last. Each item is made to order, so buyers can customize their size and color. On line

Little ReverieLittle Reverie

baby beach

New Richmond Label Little Reverie manufactures children’s swimwear that also protects against the sun (all swimwear has UPF 50+ sun protection). Founder Tammy Lo launched the brand in 2021 as a subsidiary of her first children’s clothing company, Nest Designs. Her genderless designs channel a soft palette and playful patterns. On line

The nettle taleThe nettle tale

Make the wave

After a successful Indiegogo campaign, Julia Church launched in Vancouver The nettle tale in 2014. Church founded the brand with the aim of making locally made, size-appropriate swimwear available to everyone. The company’s recycled polyester tops and bottoms are designed to be mixed and matched, and the thick, luxurious material isn’t just stylish, it’s ocean-ready. In store and online


deep dive

Courtney Chew grew up swimming competitively, so it was only natural that her lifestyle brand Ocine would include a swim tag. Founded in Vancouver in 2018, Ocin makes versatile wetsuits (think swim shorts with a mesh compression liner and quick-drying materials, so they can be worn like regular shorts even after swimming) and sustainably packaged – the company’s furoshiki-inspired Versatex. Wrapping paper is a fabric that can be used over and over again. On line

Free Label 2Free label

Fresh dip

All Free labelClothes are made in Canada (even their cult favorite bamboo fabric is milled in Toronto). Founder Jess Sternberg launched the company in Vancouver in 2015, and the brand has become a local favorite and industry leader. Its Empowerful Incubator program has donated $17,000 to support BIPOC entrepreneurs over the past two years. On line


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