Hollie Brotherton
What swimsuits is Gemma Owen wearing on Love Island 2022? From her own OG beachwear label to H&M and Club L London, we’ve found all her favorite swimwear and bikini styles online and where to buy the best lookalikes.
From her chic sunglasses to her vintage necklace, Gemma Owen is undoubtedly the most stylish the island of love candidate this year. The daughter of soccer legend Michael Owen is just 19, but deftly mixes designer and high-street pieces, and we took serious inspiration from her swimwear collection.
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As well as his own label OG beach wearwhich she launched with her mom Louise during the pandemic, Gemma has been seen in the likes of Hunkemoller, H&M and Club L London. We’re not surprised to see almost every style sold out, so we searched the virtual high street for lookalikes still in stock to wear this summer.
Ramona Layered Bikini Top£22 and Ysabel bikini bottom£20, Oh Polly
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In Gemma’s first press photos, she wore a layered bikini in one of this season’s coolest shades: acid green. Buy it now at Oh Polly.
It looks like the teenager is a big fan of Club L London, as she entered the villa wearing the Tied-Up bikini and was also spotted in the After Sun swimsuit, both from the Resort collection. They’re sold out in all sizes, but the brand’s Safari Bikini is a similar style and still available.
Safari bikini top£10 and matching bikini bottoms£10, Club L London
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It’s on sale for just £20 for the set!
by Hunkemoller Havana metallic bikini and swimsuit looked amazing on Gemma, and while they’re both currently sold out, you can sign up to be notified of restocks or purchase the bronze Boux Avenue lookalike bikini.
Hvar bronze ruched multiway bikini top£17.60, and matching bikini bottoms£12.80, Avenue Boux
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Clearly a bargain hunter, Gemma was also seen in this chic £25 swimsuit from H&M.
Splurge on this textured knit Melissa Odabash lookalike. We like.
Melissa Odabash Rio Swimsuit, £254, Mytheresa
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Of course, Gemma wears her own brand of swimwear around the villa, which she describes as “luxurious and chic with a touch of youthfulness”. It is also made from sustainably sourced materials. Our favorites include the elegant headband Valencia swimsuit and the Tokyo bikini with multi-way ties.
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